CORPORATE
Calcutta High Courts restrains Parle Products from selling Top Gold Star biscuits
- IBJ Bureau
- Aug 06, 2024
SAJ Food Products, which manufactures the Bisk Farm brand of biscuits, announced on Monday that the Calcutta High Court had granted an injunction against Parle Products for selling a new biscuit under the brand name Top Gold Star.
Bisk Farm had been using the Top Gold brand name for a biscuit in its portfolio since its launch in 2005 and had obtained trademark protection, giving it the sole right to use the label, the company said. Parle Products, however, recently introduced a similar product under Top Gold Star, which SAJ Food Products claims constitutes passing off.
In an order, dated July 19, 2024, Justice Krishna Rao of the Calcutta High Court issued a stay order, preventing Parle from selling or marketing its product under the Top Gold Star brand name until August 27.
Parle Products was not immediately available for comment.
Bisk Farm Managing Director Vijay Singh said: “We are determined to protect our intellectual property rights and brand integrity, which has been carefully built over two decades.”
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