Amazon has said that it will begin manufacturing Amazon Devices, including Fire TV sticks, in Chennai later this year in partnership with Foxconn’s subsidiary, Cloud Network Technology. “This is the first Amazon manufacturing line in India, reiterating our commitment to the Government of India’s Make In India for an Atmanirbhar Bharat. The device manufacturing programme will be able to produce hundreds of thousands of Fire TV stick devices (for video streaming) every year, catering to the demands of customers in India,” the global online retailer has said in a blogpost.

Amazon has not shared details of the capacity or investment for the project. But it has added that it will continuously evaluate scaling capacity to additional marketplaces and cities, depending on the domestic demand.

Amazon has pumped in billions of dollars in investment in India across e-commerce, payments and logistics operations. It has committed an investment of $1 billion to digitise 1 crore small and medium businesses, enabling $10 billion in cumulative exports, and creating an additional 10 lakh jobs by 2025.

The blogpost has also noted that last year, Amazon had announced the Local Shops on Amazon, a programme for retailers and local shops to benefit from selling online. The company has over 22,000 neighbourhood stores, registered across the country and gathering additional footfalls through their online presence. This furthers their earning potential by acting as pick-up points, logistics partners and experience centres for e-commerce, the blogpost has added.