The Bajaj Group has committed Rs 5,000 crore towards social impact initiatives over five years, with a sharp focus on skill development, under Bajaj Beyond – the group’s new identity for all its corporate social responsibility (CSR) and charitable programmes.

This initiative is expected to benefit over 2 crore youth and enable them to take advantage of employment and entrepreneurial opportunities offered by India’s growing economy.

In the last 10 years alone, the Bajaj Group has contributed close to Rs 4,000 crore towards CSR initiatives, largely focused on skilling and education, health, livelihood, water conservation and other development areas.

Shekhar Bajaj, the chairman and managing director of Bajaj Electricals, has said: “Our initiatives have demonstrated the transformative impact of empowering India’s youth. Today, we unveil Bajaj Beyond, continuing our mission to equip future generations with the tools they need for success.”

The Bajaj Group’s humanitarian efforts are channelled through several institutions. The Jamnalal Bajaj Foundation, Jankidevi Bajaj Gram Vikas Sanstha and the Kamalnayan Bajaj Hospital, among others, have worked to uplift and empower communities.